Westburn Publishers launched The Marketing Review (TMR) in October 2000. TMR is designed to bridge the middle ground between the more esoteric, theorising of academic researchers and the anecdotal approach of journalists. Its distinguishing features are:
Definitive treatment of specific marketing topics by leading authorities on the subject, and a 'thematic' approach with issues containing contributions covering the following areas:
Submissions should be of 6000-8000 words (excluding display material and references) typed double-spaced on A4 paper. The first page should consist of the title, authors’ names, addresses and an indication of author for correspondence with their telephone/fax number. The second page should comprise an abstract of the paper (c. 150 words) and a biography (c. 150 words) detailing the authors’ background, affiliations and interests. Display material must be numbered, captioned and cited in the text. Authors should avoid identifying themselves in the main body of the text. For full details on referencing styles and submissions see Guidelines for Authors
Copyright: Authors submitting a manuscript do so on the understanding that if it is accepted for publication, copyright in the paper exclusive shall be assigned to the Publisher. In consideration of the assignment of copyright each author shall receive a copy of the Review in which their paper appears, and electronic access to that year's online Review. Reprints of the paper may be purchased from our web site at extra cost. The Publisher will not put any limitations on the personal freedom of the author to use material contained in the paper in other works. Papers are accepted for the Review on the understanding that they have not been or will not be published elsewhere in the same form, in any language.
All articles should be submitted to the Editor for review:
Email your submissions to firstname.lastname@example.org